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Video Promotion Is A Great Source Of Targeted Web Traffic
Did you know the human the mind thinks in pictures? Try it for yourself, think of the phrase now for example targeted web traffic, what do you think of?
Maybe a picture of the last blog you visited with a post on attracting visitors, or perhaps you see a picture of your empty clickbank account that you know will only get filled once you receive a stream of web traffic.
The point of all this is you do not think of a word or phrase as a word/phrase but instead you see an image of your interpretation of that word or phrase in your mind.
In many respects the human mind is like a video player than can play videos anytime you want.
Doesn't it then make sense to create content that will press your visitors buttons? Pictures and better still videos will do just that.
A picture, or a video is often one of the first thing a human eye will look at when opening a page on the internet, and even more so if the image is of a human face. Try it for your self. Open a page on the internet containing text and a picture or a video and "watch" where you look yourself.
Entire sites have been created,thousands of them in fact dedicated to sharing video and images and they are some of the most heavily trafficked of any websites on the internet. Why? People really love watching videos and looking at pictures.
Isn't it time you started making a major focus on video for your websites?
Now any video you produce should offer very relevant and practical any useful information to the viewer, and should be targeted to their needs. If you just "self promote", then you are likely to be disappointed with the results. Remember people love watching Channel WIIFM (What's In It For Me) !
A video can be an incredibly powerful testimonial because it can give the visitor the "proof" that your product or service is the real deal, as well as demonstrating useful information relating to the product.
Just take a look at TV advertising if you are ever stuck for ideas on video content. With the high cost of advertising on TV, you can bet that the concepts you see in an ad are tested and proven winners (guaranteed to "convert" as many of their targeted watchers as possible).
For example, many TV advertisements cover similar themes listed below.
1. Identify the problem in the mind of the viewer.
2. "Offer" a fix to the problem.
3. Introduce some other people who endorse the product (testimonials).
4. Introduce special price.
5. Introduce scarcity (available for a limited time, etc).
6. Introduce a few bonus items (2 for the price of 1, order in next 15 mins to get this great bonus, etc).
It should be no surprise if you look at the list above to realize that many internet marketing launches follow the EXACT same model. I am hoping that if you now realize this, it may get you to spend a little more time researching the product before "buying the One Time Offer". Because you know this information you can not get "sucked in" to the buying process.
I would suggest that if you are trying to "sell" in your video that you cover a similar format using the AIDA formula. AIDA stands for Attention, Interest, Desire, Action.
So the initial part of the video should "excite" your prospect just by seeing it, so a grabby headline or something to get to the problem immediately is a good start.
Once you have their initial Attention you have to convert this into genuine Interest. How is your product going to really benefit your prospect? Will it enhance their life? Remember prospects buy on Benefits (what it's going to do for them) and not Features, so target Benefits here.
Ok, Attention and Benefits are sorted out, it's time to get them to desire the product.. Badly! This is Desire, Make the offer irresistible. Perhaps some extra bonuses, you really want to make it a "no brainer" for them to purchase. An iron clad guarantee is also good here.
Finally, the last but by no means least step is Action. You can build up Attention, Interest, and Desire, but your clickbank account balance is not going to increase until you get them to take Action.
Actually ask your prospect to buy, or leave their email, or visit the website, or whatever you are trying to get them to do. Be very specific and let them know exactly what you want them to do. This step is something many marketers leave out, so make sure you not forget to add this.
Be sure that your youtube marketing efforts targets the benefits your prospect will receive. Just create the video from a prospects point of view and target the problems, interests, desires, and of course the solution and you will be almost guaranteed to get a great response from your video.
SF Critics: ‘Tree Of Life’ Best Pic, Director; Gary Oldman, Tilda Swinton Best Actors (Deadline Hollywood)
_The Tree Of Life_ took honors for best picture and best director Terrence
Malick when the San Franscisco Film Critics Circle announced their awards for
2011 on Sunday. Two actors who've generated a lot of buzz but have been
largely overlooked, Gary Oldman and Tilda Swinton, were honored for best actor
and actress in _Tinker, Tailor, Soldier, Spy_ and _We Need To Talk About
Kevin_. Full list of winners follows:
> Best Picture: _The Tree of Life_ Best Director: Terrence Malick, _The Tree
of Life_ Best Original Screenplay: J.C. Chandor, Margin Call Best Adapted
Screenplay: Bridget O’Connor & Peter Straughan, _Tinker Tailor Soldier Spy_
Best Actor: Gary Oldman, _Tinker Tailor Soldier Spy_ Best Actress: Tilda
Swinton, _We Need to Talk About Kevin_ Best Supporting Actor: Albert Brooks,
_Drive_ Best Supporting Actress: Vanessa Redgrave, _Coriolanus_ Best Animated
Feature: _Rango_ Best Foreign Language Film: _Certified Copy_ Best
Documentary: _Tabloid_ Best Cinematography: Emmanuel Lubezki, _The Tree of
Life_ Special Citation for underappreciated independent cinema: _The Mill And
The Cross_ Marlon Riggs Award for courage & vision in the Bay Area film
community: National Film Preservation Foundation — Since 1997, the San
Francisco-based nonprofit’s fundraising and grant-giving programs have
supported the restoration ...
Parkway Drive - The DVD (Part 1)
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